Services for Manufacturers
- We support the implementation of commercial and marketing strategies based on BIM
- We advise and facilitate the dissemination of your products through different specialized channels
- We support events and actions of the Marketing departments in the BIM area
- We support the technical departments in Outsourcing
- We respond to the specific needs of your company
- BIM for the Technical, Commercial and Marketing departments
- Training in BIM tools (collaboration, marketing, sales)
- We support temporary needs of your company
- We develop BIM applications and content to support technical departments
- We develop digital product libraries in the form of CAD and BIM objects
- Get access to all our services through pre-configured time packages
BIM for Manufacturers
- Ease of dissemination of your products
- Direct integration of your products into projects
- Automatic prescription of your products
- Support to users and potential costumers
- Replacement of paper and PDF catalogs
- Marketing and sales support
- Support to the project, work and maintenence
- Product visulization
- Product prescription
- Understanding product characteristics
7 Facts a manufacturer should know about BIM
1. What is BIM?
BIM (Building Information Modeling) is a working process based on a virtual model that simulates physical and functional aspects of a construction and contains the characteristics information of each building component. BIM is a collaborative process since the model is being built by different stakeholders, (architects, designers, engineers, contractors), in design and construction phases, forming a resource for sharing information and a reliable source for making decisions about a building, during its life cycle.
2. Is BIM a software?
BIM is a working process. However, there are several applications called “BIM” which allows different stakeholders, to create, interact, extract information or to manage a building construction from a virtual model.
Some examples are Archicad and Revit for architectural and engineering design, Tekla for structural details, Vico for budgeting and construction management, Solibri for virtual model analysis and consulting, ArchiFM for facility management, but there are many others in the market.
3. How can manufacturers collaborate on BIM?
The BIM process requires a virtual model as close to reality as possible. As in reality, manufacturers role is essential since they deliver the products that make the construction possible. The same happens with the BIM model, with the use of digital replicas of materials and equipments. Manufacturers should provide digital versions of their products as BIM objects, or to be prepared to become involved themselves in the virtual model development, inside the collaborative BIM process.
With the lack of products in BIM formats, designers tend to use generic products in their projects, with no associated information, prescribing the products later in the design process.
The availability of products in BIM formats allows the selection and detailed specification in the early stages of design. There is a greater probability of effective use of a product in a building construction, when it's specified within a BIM model.
4. What are BIM objects?
There are several ways to integrate products within a BIM software. The most common way being the products library parts, representing specific products with all their relevant information. Integrated in the virtual BIM model, they allow to simulate the final construction, understand how they work, calculate their behavior and installation needs, obtain manufacturer contacts, references, warranty terms and so on. Once within the model they become available to be presented by designers to the client, measured and quoted by the contractor, managed and maintained by the project owner.
5. How to promote products through BIM?
Bim objects are a strong efficient way to promote a brand, because they simulate the real products and are used in project development. Because they are digital content, they can be disclosed in the manufacturer website, specialized portals, blogues and social networks. On the other hand, the widespread use of BIM still is a recent phenomenon that captures designers, constructors and project owners attention, providing a good reason to directly contact old and new costumers or promote events around BIM and your products.
6. CAD or BIM?
CAD is a technology that was born at the beginning of the 80s and in the 90s was globally used as a project design support tool. Although it's still used to support design project, since the beginnig of the century it has been replaced by the powerful BIM tools, that manage all the information of a project, including drawings. In library parts besides geometry, BIM objects contain product information as the brand, reference, available finishes and so on. Frequently they are interactive and allow users to choose different options and have a better understanding of its functioning. CAD library parts only contain the geometry of the product, generally with high detail and in large files, unusable throughout all the project. However, CAD files can be used in the BIM library part development, representing a revenue stream from a previous investment.
7. Where is BIM used?
BIM is used worldwide, even becoming mandatory in several countries. The United Kingdom, is presently in a transition period, where through 2012's legislation, until 2016 all of the AEC industry will have to adapt to use BIM processes in public construction. In the USA, for many years, BIM is a format required by the defense department. In Nordic European countries, BIM is the most common working methodology, and the majority of these countries already has national BIM standards. Also in eastern countries like China, Japan or Singapore, BIM was a technology long ago adopted. In the last years, worldwide construction has been increasing its complexity and size. BIM is the technology that makes it possible and construction product manufacturers should make part of it.
Frequently Asked Questions
What is BIM?
BIM building information modelling is a collaborative process of design, building and construction management based on a three-dimensional digital model, which simultaneously contains all the relevant technical information for the different components of the actual building that it simulates.
More about BIM here.
How can a manufacturer participate in the BIM collaborative process?
The most commonly presented solution to this question is the development of BIM object libraries, which are digital replicas of products, capable of functioning within the different BIM software and that help the process of prescription, measurement, etc. However, there are other solutions that should be considered, depending on the type pf products, manufacturer's objectives, posture and relationship with the designers, market objectives, etc. ConcepsysBIM is able to analyze each situation and provide advice on the best strategy to adopt in each case.
How are BIM product libraries used?
BIM objects are digital representations of real products and in this sense, they are used digitaly in the same way they would be used in real construction.
They are particularly usefull for designers, since they simultaneously perform the function of CAD objects and technical catalogues allowing the automatic selection, visualisation and prescription of the manufacturers' official products. Because they contain detailed information and digitally represent the physical and technical characteristics of the actual product, they highlight the aspects that make them the ideal choice.
They can be used in the projects by the designers and builders, but their images can also be used to integrate catalogs, websites, promotional movies, etc.
They are, therefore, an excellent means of dissemination.
How can we train our team to understand and work on the BIM collaborative process?
In addition to technical development services, concepsysBIM's experience supporting construction companies and designers, makes it an ideal partner for manufacturers, helping them to promote their products, through BIM. We can help by training the technical and marketing departments of the manufacturers, pointing the way to solutions for a closer relationship between the manufacturer's and their potential clients. Our technical support will also enable manufacturer's to participate competitively in the challenge of the collaborative BIM process.
The full participation of a manufacturer in the BIM process implies appropriate framework and training for its human resources. We can help from a technical, marketing and communication point of view.